Things to consider:- Making new paper out of old paper> screen printing? Find out how and where to do it ?
- Inkless Printing- embossing, laser cutting, die-cut
- Die Cutting-focus on shapes-reduce waste
- Reusing the bit that has been die cut out- turn it into something else?
- research- font designed to be green> there's a font that has been designed to use 25%less ink
- Negative Space- text/word ( look back into logos that used negative space
- Energy Saving Google-design context??relevant?
- RANGE
- doesn't need to be real ( future when the world has run out?) or the opposite! show them....this is how the world is at the moment so its real but show them what is going on...facts? incorporated into a story
- Even packaging nothing? so the packaging itself carries the message and is the product- packaging turned into something else.
- Packaging that is a template to be made into something? ( eg. paper dolls? as an example but think of something more useful...like a bin? pencil holders? etc) BINS??
- BIN as media? ways to distribute message...people see it when they're using bins....reminder
- how much packaging, design can you take away for it to still be effective...or to make it MORE effective!
From Lorenzo...to think about:
- Test things out straight away ....Make things!
- Categorise things eg. time, scale, age group, material, longevity, wastage, 'green' factor
- WHERE? where will your design be found/seen. Distribution methods.
- the narrower the target audience the better for distribution
- Brand it ? group of designers who already want to be green ? a made up organization ?
No comments:
Post a Comment