Friday 29 October 2010

Things to consider.....

Lifestyle of a designer- not just the desiging part
Split up their day- work/home/social/ etc
Narrow it down
Break the studio down....what do you actually do in the studio, how is it used?
make a statement that designers can relate to

Wednesday 27 October 2010

some ideas.....

From

The concept brain storming

I've chosen a few that I really like but I still haven't decided which one I definitely want to go with....
I want to use all of them but I need a main theme where all the other ones follow

I guess if I'm making a calendar....each month could have a different quotation and some facts as well as ways to be 'greener'

  • How beautiful is your trash?
How long until your piece of design end up in the landfills
A bin full of beautiful things is still a bin
  • Which shade of green will you be ?
Asking designers how green they are? which shade of green they are now and ask them to change their 'shade'

I want to work on the idea that Eventually everyone has to change into some shade of green....seeing where the world and environment is heading towards

So if everyone has to turn some shade of green.....which one will you be ?

I need to work on this idea more but I really like it. It could be quite sophisticated, subtle and just simple.

the design for it could also be quite simple....varying shades of green (Pantone)

but then again, the printing will have to be coloured.....not very 'green' ? ...irony ....

unless I only use 2 colours and one of them is green and obviously, I'll just have different shades of that one green....

that is still using ink though..... embossing might compensate for that ?


  • Start a revolution
Its a design revolution. So the whole concept will be as if this is a revolution and I'm asking designers to join it.

Propaganda for it , even a made up protest.......?

protest as a metaphor for something




Also I want to see how much I can take away from a piece of design and still make it beautiful if not more!

Poster/ Calendar Idea

A plain and simple poster

says " I was going to make a 6 coloured A1 poster with foil stamping. But times are tough (and the earth is tired.)

or someting similar.


This is one of the ideas that i had for a poster or a calendar?






I've just made these REALLY quickly to demonstrate the kind of thing I mean.

This looks really rubbish but obviously I would sort out the typography and the texture was just placed in to demonstrate.

Also I might not even use card....instead I might use wasted paper I collect from thrown away flyers, scraps or junk mail and turn them together into one big poster?


I think you can do that at Vernon street,

or I could just makde my own,

soaking old flyers/ junkmail, magazine pages in water and mashing them up. Then, spread them on a falt surface....?

but then I dont know how I would print onto it?
Would screen print work ? I guess i wouldn't be able to print it any other way but I have to make sure with the guys in the print room that I can print onto this 'paper'

I'm gonna go down to Vernon street and find out more.

Viva La revolution : The Addicts

nto the Dungeon with evil men
The people have risen we're free again
Come out of the closet
Come out of the hole
Come out of the woodwork
Come into the fold
Rebels and fighters, a license to kill
Unite with the bandits down from the hills
Open your windows
Open your doors
Open your minds
To a freedom of thought

Viva la revolution X4

Raise our voices, raise our flag
Smash the symbols of the life we've had
Long live the future
Long live the scheme
Long live our hopes
Long live the dream
Dance in the streets at the carnival
Celebrate the victory now
Drink the wine from the rich man's cask
This revolution won't be the last

More on the revolution idea...



Definitely not the war idea.....it insinuates violence and I'm encouraging sustainability...its more of a positive thing i would say ........

But I still quite like the rovolution idea...

but with the 'i want you theme' that could be VERY cliche.....So I probably won't use that.


So, where can I go with the revolution idea....

a revolution in the way......we make things
a revolution in the way......we think
a revolution in the way.......we waste....we just don't!

rise up against...plastic
rise up against....virgin fibre ( that sounds a little bit weird )
rise up against ....waste

This is a song my Neil Young....

I can relate it to the 'earth' talking to us.....?


"Revolution Blues"

Well, we live in a trailer
at the edge of town
You never see us
'cause we don't come around.
We got twenty five rifles
just to keep
the population down.
But we need you now,
and that's why
I'm hangin' 'round.
So you be good to me
and I'll be good to you,
And in this land of conditions
I'm not above suspicion
I won't attack you,
but I won't back you.


Well, it's so good to be here,
asleep on your lawn.
Remember your guard dog?
Well, I'm afraid
that he's gone.
It was such a drag
to hear him
whining all night long.
Yes, that was me with the doves,
setting them free
near the factory
Where you built your computer,
love.
I hope you get the connection,
'cause I can't take
the rejection
I won't deceive you,
I just don't believe you.

Well, I'm a barrel of laughs,
with my carbine on
I keep 'em hoppin',
till my ammunition's gone.
But I'm still not happy,
I feel like
there's something wrong.
I got the revolution blues,
I see bloody fountains,
And ten million dune buggies
comin' down the mountains.
Well, I hear that Laurel Canyon
is full of famous stars,
But I hate them worse than lepers
and I'll kill them
in their cars.

Monday 25 October 2010

Let's start a revolution

The next industrial revolution-the emerging movement of human production and commerce that eliminates the concept of waste

One of my ideas was about designers starting a revolution/ or join it but may be using the whole 'We want you' with the uncle Sam as a theme ( i know its not war , its a revolution but they're similar )

well, may be it could even be a war!

Like a war against..waste?

Anyways,

so this concept is about a revolution...so it reminded me of one the of Beatles songs 'Revolution' and the lyric actually works kinda well


You say you want a revolution
Well, you know
We all want to change the world
You tell me that it's evolution
Well, you know
We all want to change the world
But when you talk about destruction
Don't you know that you can count me out
Don't you know it's gonna be all right
all right, all right

You say you got a real solution
Well, you know
We'd all love to see the plan
You ask me for a contribution
Well, you know
We're doing what we can


But when you want money
for people with minds that hate
All I can tell is brother you have to wait
Don't you know it's gonna be all right
all right, all right
Ah

ah, ah, ah, ah, ah...

You say you'll change the constitution
Well, you know
We all want to change your head
You tell me it's the institution
Well, you know
You better free you mind instead
But if you go carrying pictures of chairman Mao
You ain't going to make it with anyone anyhow
Don't you know it's gonna be all right
all right, all right
all right, all right, all right
all right, all right, all right


But then again....it kind of sounds like something thats going AGAINST a revolution ??

How would i make this work ?




Lunch Box?

Thursday 21 October 2010

Categories

Material
  • Paper
  • glass
  • metal
  • fabric
  • skin.....?? hmmmmm
  • Aluminium
  • Moulded Fiber
  • Tin
  • Foil
  • Clay
  • Wood
  • Bamboo

Sub-Category: PAPER
  • Cardboard
  • Card
  • Normal paper
  • coated paper
  • uncoated
  • satin
  • recycled- how much percentage?/ post consumer
  • unbleached
  • newsprint
  • sugar paper
  • tree free paper
  • off white/ natural white paper
  • FSC certified paper
Media
  • Poster
  • Calendar
  • Leaflets
  • Booklet
  • Bins
  • cutting mats
  • guillotine
  • notebooks
  • packaging ( reusable )

Different types of packaging ?

Longevity
  • Throw away straight after viewing/ use
  • Calendar- a year?
  • Reused as a functional item....unpredictable how long till consumer throw away
None-eco friendly ways of printing
  • Varnishes: Mylar, UV Varnish, Polpropylene and Colleglaze are all much harder to strip out of paper at the recycling stage. Some laser sorters at recycling plants can even mistake gloss uv varnish for shiny plastic
  • Solid Areas of ink : Large solid areas increase difficulty in the deinking process in larger volumes of toxic waste.
  • Metallic Ink: harder to de-ink
  • Petroleum (oil) based ink
  • Dark blue, Dark purple and red colours : harder to de-ink that other colours, requiring additional chemicals and treatment.
  • Plastic Binding
  • Big Bleed areas
  • Offset: Wastes water from dampening solution, part of lithographic process is tainted wit a high VOC count. Press and blanket roller washing solutions also contain harmful solvents which contain high VOC levels
  • Solvent based glue
Greener ways to print....
  • Soy Based Ink
  • Water based ink
  • Vegetable Based ink
  • Water based Varnish
  • Cellulose base Varnish
  • as little number if ink as possible
They all can be cleaned from the press with water rather than solvents
  • Metal Binding
  • Water-less printing: no dampening solution, specialised inks and temperature controlled press are used. Images can be much crisper, as dot gained is lower and screen rulings can b higher. Quality levels are often reached faster, resulting in less wasted paper
  • Digital Printing: uses no harmful chemicals to clean the machinery, and the inks used a less of a health wastage as there is no requirement to run the printer until desired quality level is reached
  • Embossing: Blind embossing uses no ink and the metal die can be kept use o melted and reused for other embosses
  • Die cutting uses no ink, and the knives in the die can be re-shaped to new dies easily
  • water based gluess
  • NO glue?

What am I actually going to make?? Ideas ideas i deas...i need more

So just to reiterate.... My concept is to encourage Graphic Design to design sustainably focusing on the idea of reducing waste and designing for longevity.

3 things I'm thinking about
  1. Posters, booklet or Calendar ALL made from used paper eg. old flyers, junkmail, magazines,books,notebooks, food packaging.
  2. Printing onto things that are used around the studio that are paper related eg. bins, printers, photo copiers, guillotine, cutting mats?
  3. Reusable Packaging that contains Design Equipments

What can the packaging be turned into ??
  • Growing grass out of it ? into words?
  • Bottle openers ( i don't know how that's relevant)
  • Packaging CD burn kit, so you keep the packaging to keep the disks
  • Bins
  • Pencil Holder
  • Pencil Case
  • pack lunch box- for a busy graphic designer!
Note: the cd burn kit- to encourage designers to send PDF's to clients for proofing and to show designers that CD's can store so much data compared to paper

What to packagae?
  • Notebooks
  • rulers
  • pencils
  • pens
  • knife
  • CDs
  • USB stick > same idea as CD- part of the packaging itself can be used as a case for the USB

I need to think about how the content would actually fit together into the packaging- if I'm packaging several items...would I need a primary/ secondary packaging to fit them into place...but then, that means more material....

how do i make the all fit and still turn that packaging into something useful

Wednesday 20 October 2010

Concept Crit Feedback

Things to consider:

  • Making new paper out of old paper> screen printing? Find out how and where to do it ?
  • Inkless Printing- embossing, laser cutting, die-cut
  • Die Cutting-focus on shapes-reduce waste
  • Reusing the bit that has been die cut out- turn it into something else?
  • research- font designed to be green> there's a font that has been designed to use 25%less ink
  • Negative Space- text/word ( look back into logos that used negative space
  • Energy Saving Google-design context??relevant?
  • RANGE
  • doesn't need to be real ( future when the world has run out?) or the opposite! show them....this is how the world is at the moment so its real but show them what is going on...facts? incorporated into a story
  • Even packaging nothing? so the packaging itself carries the message and is the product- packaging turned into something else.
  • Packaging that is a template to be made into something? ( eg. paper dolls? as an example but think of something more useful...like a bin? pencil holders? etc) BINS??
  • BIN as media? ways to distribute message...people see it when they're using bins....reminder
  • how much packaging, design can you take away for it to still be effective...or to make it MORE effective!


From Lorenzo...to think about:
  • Test things out straight away ....Make things!
  • Categorise things eg. time, scale, age group, material, longevity, wastage, 'green' factor
  • WHERE? where will your design be found/seen. Distribution methods.
  • the narrower the target audience the better for distribution
  • Brand it ? group of designers who already want to be green ? a made up organization ?

Tuesday 19 October 2010

Things to discuss at Concept Crit.

  • Design for longevity with relatively nice recycled paper or use post consumer/ waste maetrial so I don't need to use any new material? problem is that is I do that....might not last as long. Or I could do both ? may be create posters/ calendar/leaflets out of the wasted material? and create packaging out of the recycled paper and then the packaging can be turned into something else that has another function
  • Need to make some kind of packaging- what to package. Something that can be used by Graphic Designers? Studio equipments with facts on them?
  • At the moment it's a little 'safe'....how do I get out of it?
  • Ask Lorenzo: Embossing and die cutting ( this one will probably need to be hand crafted for mock up? ) here. for finished pieces. designing for emboss look on illustrator etc.

Things I have been considering....

Specialist approaches?

At the moment I am really interested in embossing. One, it looks good and two, no ink is needed and it is believed to be a greener approach to printing. However, after some research. I'm pretty sure that embossing is quite a bit more expensive than regular printing. So, if I'm thinking about something that will be produced on a large scale this could be a problem.

Also, again, going with the no ink idea....die cutting ? I haven't done that much research into it as this is a new idea but I think it could be interesting.

May be I could give it a function as well as the aesthetics?

One more thing that I've been thinking about.....

It would be really good if I could print onto used material, used paper, even discarded packaging?

old magazines? or notebooks?

However, there are a few problems with this. I don't know how I would them through a printer and how they will work with ink and some of them may have been varnished etc.

The material may also limit me in terms of the function of my design.

They will also come in all sorts of different formats, how will I standardize this?

Also this idea kind of contradicts with my idea of designing for longevity

so, same concept but two ideas

one is to use already wasted material so that material isn't actually going to the landfills.

the other one is to design something that will have a function and that it will not be thrown away.

But people are more likely to discard a piece of design that doesn't look like its worth much ? and if I use waste and scraps , even if I can make it look nice, the material itself might not last that long....and it still won't be biodegradable.

I want to design something that people will want to keep

a piece of packaging that can also be used as something else?

i want it to be a zero-waste design.


more....Research:

  • pieces of design created from used material/ something post-consumer.
  • Design work with embossing and debossing technique.
  • How do I emboss something here
  • recycled paper/stock - where to find them
  • examples of reusable graphic design/ packaging

Project Rationale-NEW

Good is....Sustainable Graphic Design

Why?
  1. Reduce the rate in which we are consuming earth's limited resources and stop polluting the world eg. paper ( trees), energy used in printing, chemicals in printing etc
  2. Graphic Designers make/ sell things and we are part of this over consumption system, so we should take responsibility-we can't stop people from consuming but can do something to reduce the impact of the things we create.
  3. 35% of trash is discarded packaging
  4. Who wants their design to just go straight into the bin after-design for longevity
  5. Not asking you to become hippies- just reduce and consider the impact of your design


I intend to...persuade and educate

a group of..Graphic Designers

that.... Sustainable Graphic design is good

In order to achieve this I will produce.....

A set of Graphic Design 'tool kit' ( may be stationary, equipments- with facts about the environment, where to get paper, printer etc on the product? ) that are green and packaged in a reusable packaging that encourages designers to be more green. I don't want any thing to have to be thrown away. message on the product. something that will last.- a RANGE

Also a RANGE of visuals, facts, sayings to persuade the audience that this is good- on something reusable


This is will be produced using....

embossing/debossing technique
black and white? or one-two colour printing only
recyclable paper, scraps, 'waste', used books, magazines? wrapping paper, crisp packets, used packaging, junk mail, etc etc



....Additional Comments

I want to focus this down to something a lilttle bit more specific. So, I'm trying to convince Graphic Designers to start designing sustainably, there are a few aspects of that that I am more interested in. I want to focus on the idea of 'waste' and how to reduce it within the graphic design practice. Reducing waste by reducing material usage and designing for longevity and reuse.

Monday 18 October 2010

NET 3


So far....











My camera's battery is dead at the moment and I've left my charger at home....

these pictures were taken on my I-phone so the quality is not great but it'll have to do...for now

Right....so how do make this thing?








NET 2



NET 1


Test Type





Stock and images

I've bought three different types of stock

  • Bulky Newsprint
  • Newsprint ( but there were two different newsprint papers so I bought both...)
  • Off white sugar paper.
As my main theme for the nets is 'waste' and mainly paper waste. I'm using a simple image of a crumpled up piece of paper to represent that





A small change...

I've just been doing some brain storming of what could go on the nets.

Each of the net will have a saying on them and may be a fact supporting it as well.

I was thinking about these

  • '...of what use for man to stand on earth and reach for the stars if he is standing up to his naval in garbage...'
  • Waste is a design flaw (nothing in nature is wasted. It is only human who create waste.)
  • designers make the world's most beautiful trash


FACT:
  • .100 million tress are felled annually to produce the junk mail we don't' even want
  • Today paper makes up more than 30 percent of the waste in municipal landfills, and 75 percent of the communications pieces we design end up in the trash within a year.
  • 30-40 % of trash is discarded packaging


After careful considerations

I think it is more appropriate if my word was actually 'waste' rather than 'sustainable'

obviously, my good is sustainable but for this 'wrap it up' brief. the word is waste

Sunday 17 October 2010

Packaging words.

I'm packaging words.

This is what this is going to be about.

I've just been thinking about this too hard/ much.

Simplify.

3 packaging nets
with a word and an image

What am I going to do for it ?

I'm just going to package words. words that will have impact about sustainable design..

The image is going to relate to those words/ sayings.


I don't know if I'm doing this right but I really can't pick an image now so I'm going to figure what words I want on each of the nets

work out what I want on it

and then I will think of an image

that will work with all of them


The theme is going to be the same
the same concept
same message ( meaning )

but written in different ways

eg.

Waste= Design Flaw

Designers make the world's most beautiful trash

Refuse to Trash

We don't have another one of these out there ( earth )

Do less, with less

Destroy less, with less

Ideas? where r u ?

So far,

I thinking about a typographic packaging design.

but then again, i need to include an image as well. So, the design might be mainly type.

Type as image?

What does sustainable look like thats what i keep asking myself....I dont know!!!!

NOT trees dying, forests, water droplets, recycle sign.......

I don't want any Cliche like that but then I don't want to over complicate it.

May be the image doesn't have to be something...shapely? i don't know what the word is. Like, a motif.

It could be some kind of pattern ? or just A shape?

I think it'll be a nice touch if I'm using newsprint to have a hand-drawn style image?

its humble, friendly and just nice!

so....may be I should go draw something

Things I am thinking about

Stock :

used magazine? book? Newspaper....I don't know how they are going to print or go through my printer.

I have no recycled paper but I'm thinking about

unbleached newsprint?

I can get hold of that at the college shop...but I wouldn't know if its recycled or not..... hmmmm



now....size

i want to make it relatively small

we are sustainable. to reduce things and we like small things


Small is good

it saves paper. and money. and trees.

colour.......

2 colours plus stock.

Well, definitely not coloured stock as mentioned above.

I am tempted to work in black and white just so I need to use any colour but

may be I'll use one. What though?

that will probably be one of the last things i consider.....

Remembering how to design.....

Right,

So I've picked a word and it's going to be 'Sustainable'. I know I said that I didn't want the word to be something really obvious but the thing is. To sum up my 'good' the word sustainable is ( not only the obvious one ) but it is the one.

After trying to come up with a more subtle word for it I just realised that all of those words are what sustainable actually means to me. So , instead of coming up with words that sums up my project I was coming up with words that I associate to 'sustainable'

On the packaging I don't even need to have that word on it but just all the other words that describes it.


Now, the next thing....image

I have not yet chosen an image. I honestly do not know which image to use to represent my 'good' it would be ideal if I can just use nothingness as an image...but then it wouldn't be an image.

The reason for this particular idea is that i want to make this as minimalistic as I can....i want to use the least ink and the least materials. However, an image would mean more ink.

May be this is a nice challenge....
find an image that shows

simplicity
minimizing
sustainable

....ahhh this is going to be hard

Friday 15 October 2010

What does sustainable design mean?

The word 'sustainable' can apply to any action that does not degrade the systems supporting it, therefore can persist indefinitely.

Its a solution

Its responsibility

Conservation of resources

Eliminate negative environment impact completely through skillful, sensitive design.

No waste

Survival

Sustainable Graphic Design : Design and production that consciously reduces adverse environmental impact as far as possible.

LEARN.THINK.ACT.INFORM.UNITE.



What does sustainable Graphic Design mean to me?

I think all the words that I wrote down in the previous blog post are somewhat
'perfect' as descriptions of the word sustainability.....they will probably go on the packaging , rather than the actual word 'sustainable'

now image?

hmm.... this is tricky

1 Word. 1 Image. This is really hard.

Word
  • Sustainable
  • Sustain
  • Sustainability
  • Revolution
  • Waste
  • Cycle
  • Life
  • Grow
  • Eliminate
  • Treasure
  • Green
  • Minimize
  • Reduce
  • Reuse
  • Recycle
  • Decrease
  • useless
  • Paper
  • Responsibility
  • Change
  • improve
  • limit
  • unlimited
  • limitations
  • re-nourish
  • nourish
  • minimum
  • engage
  • sense
  • environment
  • revolt
  • solution
  • rebel
  • reform

Image?? This one I'm still really unclear about. What does sustainability look like?

I guess I would have to choose my word first and then the image.

But would it be a drawing? vector image? a photograph? may be just a logo-type image?



I don't want to choose a really obvious word like 'sustainability' for this...its just a little bit too straight forward?'

but then again,...on the actual packaging I don't need to have the word I've chosen on it but what it actually means to me

So may be, it would be worth choosing what my project is really all about which is sustainable Graphic Design and then solve the problem of describing what it means to me through this packaging.

Wrap it up! (Granade brief)

The brief:

Identify, Select and Clarify
  • Sum up your 'good' in one word and one image.
  • Choose 1 net from each net group provided. There are five groups in total and therefore you'll end up with 5 nets in total. Choose three from there.
  • Come up with 3 packaging solutions
  • Take word and image and package it. Try and communicate that word/ image

Tone of Voice:

  • Humorous? Serious? Informative? Persuasive?
Considerations:

  • content ( which word? which image?)
  • Colour ( only 2 colours plus stock)
  • Font Choice
  • Format and Form- net has outside AND inside. How does what you're working on go together with the format.
  • Size? Scale
  • Media? Stock?

Mandatory Requirements:

  • 1 word and 1 image you're trying to communicate
  • 3 packaging nets
  • 2 colors plus stock

Deliverables:

  • 3 Packaging Solutions
  • documented design development- on blog


Studio Deadline : Tuesday 19th October

Thursday 14 October 2010

Just some concept brainstorming

  • It shouldn't have to be sustainable design...it should just be design ( all design should be sustainable)......a bit strong?
  • Solve this!
  • Earth's Savings- you wouldn't reply on your savings for all your expenses, so why are we replying on earth ( limited) savings for ours?
  • What can you do with one piece of paper? How long will it take for that piece of paper to end up in the trash?
  • What's you purpose?
  • How long until your piece of design end up ( with all the others) in the trash
  • Challenge yourself and save the world
  • Its common sense ( with a little of knowledge)
  • How beautiful is your trash?
  • A bin full of beautiful things is still a bin
  • Don't lack the imagination of a new future....or a future at all
  • Design revolution/Lead the revolution ( we want you-Uncle Sam style poster), lets start a revolution
  • The next industrial revolution-the emerging movement of human production and commerce that eliminates the concept of waste
  • make waste unknown....irrelevant? extinct instead of polar bears
  • Which shade of Green are you? Eventually we're all goign o turn some shade of green.- can end up with a whole spectrum of green?- Pantone colours for different levels of 'green'
  • We are problem solvers
  • Don't change the Package...Change the system
  • Colour is overrated
  • Make the old the new new
  • Recycle NOt down cycle
  • Deserving to exist
  • Packaging=necessary evil (or something better than evil)...turn packaging into somethin valuable and not just pretty recycled paper- becomes part of the experience
  • What are you designing? where will your design end up?
  • The world might go on without us but we can't go on without the world
  • It doesn't matter what you are, it only matters what you do
  • Scorecard....what does yours look like?
  • Overlooking = crime
  • Add value to your work, not take it away
  • Not less bed, but good. Being Less bad is no good
  • Saving the planet without turning into a hippie
  • Waste=Design Flaw
  • Design can save the world.
  • Minimum but Maximum
  • Everything has a next life

Wednesday 13 October 2010

Project Rationale/ Concept Statement

Good is....Sustainable Graphic Design

Why?
  1. Reduce the rate in which we are consuming earth's limited resources eg.paper
  2. Graphic Designers make/ sell things and we are part of this over consumption system, so we should take responsibility.
  3. Design can change
  4. Who wants their design to just go straight into the bin after-design for longevity
  5. designers may want to be green but not sure how
I intend to...persuade and educate

a group of..Graphic Designers

that.... Sustainable Graphic design is good

In order to achieve this I will produce.....

A set of Graphic Design 'tool kit' ( may be stationary, equipments- ) that are green and packaged in a reusable packaging that encourages designers to be more green.

Also as set of visuals ( posters? probably something 'greener') to persuade the audience that this is good

This is will be produced using....

embossing/debossing technique
black and white? or one-two colour printing only
recyclable paper, scraps, 'waste',

The Brief

Packages & Promotes or,
Packages & Persuades or,
Packages & Informs or,
Packages & Instruct

Factually substantiated opinion

Solution = product, packaging & s distribution strategy ( consider how it will be distributed)

Consider: What?Who?Why?How?

What is already out there and how can you adapt, modify, REUSE or respond to it.

Mandatory Requirements :
  • Design Context
  • Range- of different solutions
  • show choosing appropriate materials ( eg. different recyclable paper?)

Wednesday 6 October 2010

Brief Discussion Group 06.12.10

What is good? Sustainable Design is good

I want to....Encourage Graphic Designers to be more environmentally aware in their practice

-Process driven ? Embossing Debossing- not using ink ? but consider the energy that goes into embossing something? could be the same or more than just printing it?--Research point !

-Recyclable paper, soya ink, biodegradable product etc

- or just use already existing material....'waste'? eg , scraps, candy wrapprs, crisp packets?....how do you print onto those? is it possible?

-Origami? resusing packaging
-check -bottles to pens?

Monitor how much waste is collected in the studio within a week? and use the waste that's been collected?

- used books? magazines and newspaper? again, how would I print them and make them into the same kinda of format

-charity shops throw books away when there are too many copies

RESEARCH:
  • Paper
  • using 'waste' as product?
  • different ways of reusing...think,...box> hanger project

Sustainable studio equipment? with paper and printer guides?

Everyday life stuff? it should be something relatable

cost?

its a war!!!- its a revolution. WE NEED YOU


-How much can you do with a piece of paper?- one piece of an A4? what can you do? how often to do throw a piece of paper away while there is still so much white left on it?



for NEXT week:
  • where are you taking this?
  • how has it developed?
  • what has spawned from the 'what is good'

Saturday 2 October 2010

Research points

  • Design can change ( a really great website for a beginner like me....take the pledge!)
  • why should we be green...find some good statistics. waste etc.
  • why should us, as Graphic Designers be greener?
  • What can we do to change?
  • How can we become greener
  • Technical stuff, printers, paper, ink etc
  • why shouldn't we be green?
  • how can students be greener, ( as we don't go to the printers..yet! and we're poor)
  • how to be green if you're a poor Graphic Designer
  • how to convince graphic designers that they should be greener? tactics?....humor?fear?stats? all of them?!?!
  • answer what?who?why? and how?????
  • who? Graphic designers? Graphic Design students? designers in general
  • how can I use print to convince people.....emboss? no ink? recycled paper?

Here goes year 2.....

After the summer of 'What is Good?' we presented our findings about the topics that we all think is good. Just a little reminder, mine were

Geometric Patterns
Muji Pens
Typographic Logo Design
Childhood Memories
Sustainable Design

We now have to take on one topic and use that as a starting point of our new brief which is 'Design for Print' where are to create a design work that will come in a printed form whether it's a book, posters, some kind of packaging or all of the above and more!.

At the end of my 'What is good?' research I was really keen on the idea of taking on the Typographic Logo idea. I think I just really wanted to design some clever ones like the ones on my blog. However, after we were briefed about what this project will be about , I decided that the logo idea might not be the most appropriate idea for print.

So, I chose my next favorite topic and the one that I researched into the most,


Sustainable Graphic Design


I was never going to abandon this concept anyway as I am starting to focus more on becoming a greener Graphic Design and I think that this project would be a really interesting start in my new design motto.

So, sustainability here we go!

What is Good? presentation