Design Practice 2. pre-brieifng

Product-Range-Dstribution

• look at how to turn all the stuff we're looked at into your own brief

eg. T-shirt design - a range of ten t-shirts

RANGE
DISTRIBUTION- where? how? eg. Iphone app to sell products

By after easter:

Identify 5 briefs that you think will allow you to investigate your area of interest'

Moodle> find briefs> design practice > folder ' competitions briefs'

or

graphiccompetitions.com

Areas of interests

1. Subject / Content
   
2. Media / Process
3. Product / Outcome
4. Audience / Context
5. Specialisms / Skills

Any one of them can be the thing that drives your practice

List of between 5-10 areas of interest with in each heading'


1. Subject / Content

• sustainability
• food
• publicartions
• culture
• retail

2. Media/ Process

• Sustainable
• Print
• Screen/ Moving Image
• digital

3. Product/ Outcome

• Editorial (magazine/ books)
• Advertising
• Branding/ Identity
• Print

4. Audience/ Context

• Retail
• High End
• People in the design industry
• Impactful
  
• Classic ( but not boring)
• Cooperate
• Simplistic/ Clean

5. Specialisms/ Skills

• Typography
• Book Binding
• Copy Writing
• Digital Photogrpahy
  
• Illutration
• Screenprint
• Layout design
  

Emailng

Hi Praefa,

We have all your details, your work has been submitted - enjoy your Friday!

Kind regards

Lucy
______________________________

YCN

+44 (0)20 7033 2140
72 Rivington Street, London EC2A 3AY

http://www.ycnonline.com




On 24 Mar 2011, at 17:50, Praefa Uennatornwaranggoon wrote:

Thank you very much.

Do you still need our details? eg. address, college etc or has that been submitted onto the system already?

Regards



On 24 March 2011 17:48, studio wrote:
Hi Praefa, Elizabeth,

Thanks for the link, I am now downloading this onto our system and therefore you do not need to try and upload your work on the submission site!

Kind regards

Lucy
______________________________

YCN

+44 (0)20 7033 2140
72 Rivington Street, London EC2A 3AY

http://www.ycnonline.com




On 24 Mar 2011, at 17:41, Praefa Uennatornwaranggoon wrote:

Hi,

Thank you so much for getting back to us so quickly.

So, We've downloaded the DropBox Application and have put the zip file into the public folder and here is the link

http://dl.dropbox.com/u/24294704/YCNSUBMIT.zip

The zip file contains our work for submission but I'm not sure how to put it onto the website?

What do we need to submit on the actual YCN website?

Regards

Praefa Uennatornwaranggoon and Elizabeth Ibbotson







On 24 March 2011 16:34, studio wrote:
Hi Praefa, Elizabeth,

You can send your file using either Dropbox or YouSendIt

If you have anymore queries don't hesitate to get in touch!

Kind regards

Lucy
______________________________

YCN

+44 (0)20 7033 2140
72 Rivington Street, London EC2A 3AY

http://www.ycnonline.com




On 24 Mar 2011, at 16:17, Praefa Uennatornwaranggoon wrote:



We have encountered a problem uploading our zip file onto the website due to the the size of the file. It is 71.7 MB and we couldn't make it any smaller as there is a .mov file in the folder along with the PDF file. Please let us know how to resolve this.

Regards

Praefa Uennatornwaranggoon and Elizabeth Ibbotson

2011-MARKS-SPENCER-822

Personal YCN boards

Open publication - Free publishing - More boards

Submission boards for YCN

Open publication - Free publishing - More boards

MAIN IDENT

Main ident for Mark and Spencer's Plan A from Sai on Vimeo.

Finished ident for Plan A.

I decided not to go with any of the music I was thinking off. As I discussed the choice of music with Liz and we both agreed that we liked this one best.

The pace goes really well with the ident and its something that is pleasant to listen to so even if the viewers aren't necessarily paying attention to the telly. The 'nice' music might get their attention or might even memorable enough for them to remember it and think. 'that advert with the nice song'

Overall I am quite happy with the ident and I think that its a good length with not too much information on it. I wanted to add more actual information about 'Plan A' but people don't really read what they see on television ( thats why they're watching telly!). But the type (pledges) re quite a lot to read but the viewers dont necessarily have to read them. just as long as they glance over it and get the idea about making pledges.

Main uneditted ideant with no sound

Main Ident : No Sound from Sai on Vimeo.

The keyframing still needs to be sorted out and some bits are still going too fast and some bits are going quite slow.

So, I need to finish the whole ident properly and then remap the timing on a new compostion. add the appropriate soundtrack and I think thats it!

We wanted to make variations but we thought that one was enough for them to get the proposed idea. it would be too much to out variations of storyboards on the design boards I think.

Soundtrack??

we wanted something that is quite light and easy to listen to. We also wanted a 'nice' song, incase the viewers aren't paying attention to the television as people often don't when adverts are on but at least with a 'nice' song. people might turn around or even if they're not looking , it might be memorable and then they will associate it to M&S's Plan A.

We also thought that it would make sense to find a song which has the right pace for the video, although that could easily be altered but we didn't anything too upbeat or too slow....

This is going to be quite a tricky process

back on After Effects.....

Putting all the different layers from illustrator onto After Effects. ...now.....key framing time



Using the camera to move around the video. I tried doing it the other way ( just moving objects around ) and thought that that was a massively complicated way of doing it.
The camera was pretty easy to manage....until...using the depth. Its a lot more complicated going in various directions thant just one ( like my previous project) but for this, going left,right, diagonally, and in and out at the same time

more assets for ident

experiment 2

experiment with ident for marks and spencers 2 from Sai on Vimeo.

also a massive fail.....

I definitely prefer the idea from the firs idea ( ignoring the fact that I got the keyframe timing completely wrong) but I think the first ident has a lot more potential...

Not really sure where to go with this one

experimenting with ident

experiment for marks and spencer's ident 1 from Sai on Vimeo.

excuse the spelling mistake .....

Preparing assets for ident

Storyboards for Idents

Open publication - Free publishing - More m and s

Final Crit

Compliment Slip

Business Card

CV